Dickies is an american brand that was established in 1918 by C.N. Williamson and E.E. "Colonel". The brands focus was mostly the american workwear-tradition that they still have to this day which comes into expression by still selling their first product "Dickies Bib overall".
Dickies emphasizes quality and durability. Their focus lays on high quality for reasonable prices and has since the beginning listened to their costumers demands.
Not long ago Dickies was mostly only used by workers, but now skaters, streetwear lovers and subcultures all over the world has opened their eyes for Dickies fantastic workwear quality. Dickies has carried on the brand's style and attitude which makes Dickies much more than just a clothing brand.